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Headquartered in City of Industry, CA., Jada Toys is a leading manufacturer of authentically licensed and highly stylized toys, games, and collectibles. Jada works closely with major entertainment and vehicle brands to produce the innovative, patented items that our fans have come to expect. Founded in 1999, Jada Toys' innovative products have lead to explosive growth. The privately held company has recorded a 350 percent revenue increase and currently boasts distribution at major US retailers including Wal-Mart, Target, and Toys' R Us. Abroad, Jada has expanded sales globally to include Europe, Russia, South Africa, Asia Pacific, and Latin America markets. Reflecting the hottest trends in both automotive and entertainment culture, Jada has revolutionized the die-cast collectible category by offering an extreme level of detail and styling which appealed to a whole new generation of enthusiasts with hit brands such as DUB City, Bigtime Muscle, Option-D, Hero Patrol, and Lopro.